I've tried soooo many products to use before I use my curling iron and this is the only product that keeps my hair curled and with no frizz. My hair is shoulder length, very fine but very thick. It tends to frizz when I use my curling iron, but not with this product. It's not sticky or drying and I can run my fingers through it and the curls still hold. Complete game changer for my hair. Totally recommend. Originally posted on www.bumbleandbumble.co.uk