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Meet…Mix/Zazou, the cult brand putting 

the statement into T-shirts

Who


If you like a slogan T-shirt, you’ll love Zazou, the hip label founded in 2016 by Julia Fox that’s on the 

radar of fashion editors for its tongue-in-cheek tees.



What


Proving that when it comes to style, always look to the French, the label takes its name from les zazous

Parisian subculture in the 1940s noted for their unconventional outfits. Paying homage to their rebellious 

spirit, the brand’s designs are often emblazoned with outspoken messages with a feminist bent, such

 as its bestselling ‘Super Her’ T-shirt.


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Polly Vernon in Zazou’s ‘Love Lips’ T-shirt @pollyvernon

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Zazou’s founder Julia Fox

“We’re all about graphic statement T-shirts with attitude and 

sense of playfulness that take inspiration from Eighties and

Nineties street style”


- Julia Fox, founder of Zazou



Wear


Two iconic styles – ‘Super Her’ and ‘Love Lips’ – have been redesigned for Label/Mix in exclusive colourways

 in a limited-edition run of only 80. Even better: they’re all screen-printed by hand in London onto

 EarthPositive organic cotton, so not only will you look good, but do good. We’ll be wearing them on 

repeat with a blazer, wide-leg jeans and white block heels.


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