What are cookies?
Cookies are small text files that are stored on your PC, phone or other web enabled device when you visit the Next website. They are not harmful and do not contain any confidential information such as your home address, date of birth or credit card details.
Cookies are an essential part of how our site works. Some of these cookies are required by our site to enable you to transact whilst other non essential cookies enable us to give you an enhanced, personalised web experience and determine relevant products to show you.
By using our site, you consent to the use of these cookies. Cookies are used on our site for the following reasons:
- To allow you to securely sign in to your Next Directory Account, so that you can use "My Account" features such as order information, making payments and viewing statements.
- To store the content of your online shopping bag whilst you browse the site and to complete an order.
- To record the areas of the website that you have visited, products you have viewed and time spent browsing, as well as the products you purchased. Next uses this information to help make the website more user friendly, develop our site design and to continuously improve the quality of the service we provide.
- To distribute visitors to our site evenly across platforms to ensure the content is served at the fastest possible speed.
- For re-marketing purposes to determine relevant related products to show you when you're browsing on other selected websites. These cookies can be associated with services provided by a third party such as an advertising network.
Are cookies safe?
Yes. The information stored in cookies is safe and anonymous. They do not contain any information which could personally identify you and your account security is never compromised. You can find more information about cookies at www.allaboutcookies.org and www.youronlinechoices.eu. For a video about cookies visit www.google.co.uk/goodtoknow/data-on-the-web/cookies.
Can I turn off cookies?
To withdraw your consent, or if you want to be notified each time a cookie is about to be used, you should amend the settings provided in your web browser to prevent us from storing cookies on your computer's hard drive. For information on how to disable cookies, please consult the "Help" tab of your browser via the menu bar. For further information on non essential cookies used for targeting and banner advertising please see below.
Our use of advertisement tracking
We also allow selected third parties who participate with us in marketing programs to place cookies when you visit our site. These cookies enable us to monitor which adverts you see and click on to get to our site. We currently use two companies for this and you can see their privacy policies at the following addresses:
These cookies are as safe as the ones used whilst you browse our site and neither of these third parties collects any personal data from which they would be able to identify individual customers.
Next is not responsible for the content or privacy policies of third parties or other websites.
Targeting or banner advertising cookies
This type of advertising is designed to provide you with a selection of products based on what you have viewed on next.co.uk and deliver adverts to you when you visit other selected websites. The adverts may highlight alternative styles and colours as well as products from other categories suitable to your browsing history.
Please be assured that the data contained in the cookie used in these adverts is completely anonymous and doesn't contain any of your personal details. You can choose to opt-out of this type of advertising. For information on how to disable cookies, please consult the "Help" tab of your browser via the menu bar. Alternatively visit Network Advertising Initiative website.
Next are committed to complying with the Data Protection Act 1998 and have published this guide to help you understand how and why Next collect information from you, to whom such information is disclosed and what your rights are. If we make changes to this Policy we will notify you by updating this statement on our website. You can access our Website home page and browse our site without disclosing your personal data.
However, when you register with Next you will be asked to provide certain information about yourself.
What information do we collect and how do we obtain it?
We receive information in one of two ways either directly from you when you register with us or from a third party such as credit reference agencies (for example to assess your credit rating).
If you register with us you will be asked to provide certain information such as your name, address, details of your credit card (only if you are paying by credit card), telephone number and email address so that we can process and fulfil your order, notify you of your order status and inform you of special offers and promotions.
How do we use your information?
We use the information that we collect about you to:
- Process your orders
- Manage your account - see also "Use of credit reference agency information".
- Administer this website.
- Monitor customer traffic patterns and site usage to help us develop and improve the design and layout of the site.
- Notify you about enhancement to our services, such as changes to the website, new services and special offers that may be of interest. We may contact you by mail, telephone or email with offers from the following Next Group Companies: Next Retail Limited and Lipsy Limited.
Use of Credit Reference Agency Information and sharing of credit information.
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In the interests of responsible lending and for security purposes we carry out searches with credit reference agencies when you register with Next and further searches may be carried out before deciding whether to accept orders and/or grant further credit. The agencies record these searches. We also share information about you and the conduct of your account with credit reference agencies, other lenders and relevant third parties.
Information about you and other members of your household and those with whom you are financially linked will be used to verify your identity and for the credit assessment of you and them.
We may also use your information for payment recovery or fraud and debt tracing. We will pass on details of defaulting accounts to debt collection agencies.
For details of the Credit Reference Agencies that we receive information from and share information with write to the Group Data Protection Manager at Head Office or via firstname.lastname@example.org, quoting Security and Privacy Enquiry.
Who does Next disclose the information it collects to?
We use information about you for purposes other than the provision of a website shopping facility. As a result we may disclose your information to:
- Credit Reference Agencies - for more information see above.
- Legal and debt recovery representatives for debt collection and debtor tracing purposes.
- Reputable companies to fulfil your order or process your data on our behalf.
- Next Group Companies.
Next will not share your information with companies outside of the Next Group for marketing purposes. Please be aware that if we are requested, by the police or any other regulatory or Government authority investigating suspected illegal activities, to provide your information and/or use your information, we are entitled to do so.
We want to keep you up to date with information about new ranges, special offers and improvements to this site.
If you decide you do not want us to contact you, you can request that we stop using your information and that we stop mailing information to you by writing to the Group Data Protection Manager at Head Office or via email@example.com, quoting Security and Privacy Enquiry.
You may continue to receive mailings which are already on route to you for a short period of time while your request is being dealt with.
You have a right to access the personal data that we hold on you. If you would like to see a copy please send a £10 fee and a written request to the Group Data Protection Manager at Head Office, quoting Security and Privacy Enquiry. If you think the information we hold on you is incorrect please contact the Group Data Protection Manager at Head Office or via firstname.lastname@example.org, quoting Security and Privacy Enquiry.
Next is a member of the Direct Marketing Association (DMA) and is required to operate within the rules of the DMA's Code of Practice. This means that Next operate to a high level of commercial standards which are designed to :
- Protect your privacy
- Ensure that payments are secure
- Let you know what you have agreed to
- Sort out any complaints
For more information on the DMA, click on the icon shown.
As part of our efforts to make further improvements to the service we provide to our customers, telephone calls to and from Next Directory may be recorded or monitored and used for training purposes. To protect the operation of our computer systems we monitor incoming and out going email.
If you have any questions relating to this policy or the use by Next of personal data please write to the Group Data Protection Manager at Head Office or via email@example.com, quoting Security and Privacy Enquiry.
We may also use your information, including shopping habits, to open and run your credit account including payment recovery, fraud prevention and debt tracing and for our marketing.
We may contact you for marketing purposes by email, mail or telephone with relevant offers from the following Next Group Companies: Next Retail Limited and Lipsy Limited.
Next Directory is a trading name of Next Retail Ltd and a member of Next Group Plc. Some of the information you provide may be transferred outside the European Economic Area for processing. However, strict rules regarding the confidentiality of security of your information are in place to safeguard it.
Group Data Protection Manager
Next Retail Ltd.