This clear face primer gel smoothes skin’s appearance and blurs flaws. It was developed to help makeup look better and last longer on set. Photo Finish Primers got a makeover! It’s the same formula you’ve always loved, just with a fresh new look. Now it’s easier than ever to find a primer that’s perfect for your skin needs.The Proof Is In The Primer! In consumer testing on immediate makeup performance after 1 week by 103 women: 93% saw blurred imperfections, 93% saw smoother skin, 91% saw minimized pores & lines, 95% said it helped makeup go on flawlessly, 94% said it worked well with their skin tone, 94% agreed foundation blended more easily.